What Are The Most Downloaded Asset Manager iPad, Android Apps?
Thursday, April 11, 2013
Pat Allen in Analytics, Android, App Annie, Apps, Mobile, iPad

Mostly, I just want to call your attention to App Annie, an app analytics site that I learned about last week. If you've ever been frustrated trying to get app download data, this site is a dream come true. There are other sites out there, but this one provided what I was looking for, at no charge.

App Annie aggregates data from the iTunes (reporting on iPhone and iPad apps) and Google Play (reporting on Android operating system apps) stores, and ranks apps. Data from the Amazon and Windows app stores is in beta but irrelevant to the asset management app space today anyway. 

USAA On Top Of The Charts

The USAA app (with investment content and functionality as well as banking, mortgage and insurance content) sits at the top of what I'd consider relevant investment apps in the Finance category. Note that App Annie publishes rankings, not numbers. According to the USAA app download screen in the Google Play store, USAA has more than 1 million downloads.

Here’s a screenshot of the rank history of USAA’s Android app. You can see that the app has consistently ranked in the top 10 of Finance apps and since mid-2012 has been in the top 500 Android apps overall. The bubbles on the x axis mark new releases. Similar graphs are available for iPad apps. Well done, USAA!

When I visited App Annie, I couldn’t resist using it to build a ranking of asset manager apps in the Finance category and thought I’d share the list with you. 

If you check out the table below and then proceed to the site (free registration required) and browse the individual app pages yourselves, you'll see added information that will be helpful when conducting your own research.

Relative Rankings May Matter More

Here are a few observations:

What are your reactions? Are there other asset manager apps that should be part of this list? (Seriously, is this all there is?) Your comments are welcome below.

Asset Manager iPad App Rankings

Asset Manager Android App Rankings

Article originally appeared on Rock The Boat Marketing (http://pallen.squarespace.com/).
See website for complete article licensing information.