How Are Asset Managers Using Twitter? This Might Help

One of the most common questions we get from mutual fund and exchange-traded fund (ETF) marketers is, “What are the other firms tweeting about?” Our response has been, “That's easy—just go to the Rock The Boat Marketing Twitter list of Investment Managers and read their tweets.”

But…if you’re new to Twitter and you haven’t learned how to read the lingo, all the @s, #s and bit.lys can be off-putting.

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